Operations Management for Competitive Advantage with Student DVD
Publisher: McGraw-Hill/IrwinPublish Date: 2005-05-05
Format: Hardcover , 806 pages
isbn-10: 0073121665 isbn-13: 9780073121666
Edition: 11
isbn0073121665
Operations Management for Competitive Advantage with Student DVD
Publisher: McGraw-Hill/IrwinPublish Date: 2005-05-05
Format: Hardcover , 806 pages
isbn-10: 0073121665 isbn-13: 9780073121666
Edition: 11
editrorial reviews
Editorial Review
Chase, Jacobs and Aquilano: Operations Management for Competitive Advantage, 11/e (CJA) provides a current and thorough introduction to the concepts, processes, and methods of managing and controlling operations in manufacturing or service settings. The text provides comprehensive coverage, from high-tech manufacturing to high touch services with a balanced treatment. Chase, Jacobs, and Aquilano also thoroughly integrates and discusses current issues such as globalization; supply chain strategy, E-business, and ERP. The concepts are illustrated by using abundant real world examples, articles, illustrations, problems and cases. Technology is integral to the success of this course, as such, CJA also provide students and instructors with an innovative array of leading edge technology learning and teaching tools.